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5 Ways to Avoid Duplicate Content

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5 Ways to Avoid Duplicate Content

by Tara Pickard on April 3, 2013 with 2 comments

Anyone that’s anybody in the online marketing world knows the effect the Google Panda rollout had on many companies; some sites were highly devalued or removed from Google’s Index entirely. One of the large reasons for a huge drop in site rankings was duplicate content – one of the issues Panda seemed to take aim …

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Infographic SEO: How to Use Infographics Properly in a SEO Campaign

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Infographic SEO: How to Use Infographics Properly in a SEO Campaign

by Tara Pickard on March 20, 2013 with 0 comments

Infographics have been a topic of discussion and debate for SEO professionals for quite some time. Many think that using images to depict a thought or instead of text is not the best link building process. Other SEO strategies pump out low-quality infographics to get in on the trend. An informative, well-designed infographic can be …

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Search Marketing Integration – SEO is Evolving

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Search Marketing Integration – SEO is Evolving

by Michael Myles on February 5, 2013 with 0 comments

A Declining Google and Search Marketing Impact In the ever-changing world of SEO, some believe it could see a decline since Google recently changed its algorithm. However, SEO is alive and well and seems to be changing as are the times. What works now might not have worked a few months ago, and more changes …

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Thinking Beyond Page Rank: 4 SEO Resolutions for 2013

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Thinking Beyond Page Rank: 4 SEO Resolutions for 2013

by Michael Myles on December 26, 2012 with 0 comments

Do you obsessively track you company’s page rank? Do you worry when your website falls from the top search result position? Take a deep breath and relax. Sustainable online success is achieved by building a brand for the future – not by achieving page rank for a temporary period. In 2013, resolve to think beyond …

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SEO, Meet Social Media: How Digital Marketing Convergence Will Change Your Business

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SEO, Meet Social Media: How Digital Marketing Convergence Will Change Your Business

by Michael Myles on December 18, 2012 with 0 comments

A New “meta-trend”? Content marketing, Google’s Penguin update and social media influence dominated the SEO and social media landscape this year. In 2013, these trends will come together as digital marketing convergence, a “meta-trend” that is changing the way companies build brands, interact with customers, and sell products. Digital marketing convergence is driven by several …

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Confusing Changes in Google SERPS? You’re Not Alone

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Confusing Changes in Google SERPS? You’re Not Alone

by dwhite on August 27, 2012 with 0 comments

It appears that Google is at it again. Now, don’t get me wrong. I’m not usually the type to pitch a fit over changes to the algorithm that are intended to make it easier for legitimate online marketers to get their voices heard (and their URLs seen). I’m also all for those who “game the …

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