It appears that Google is at it again. Now, don’t get me wrong. I’m not usually the type to pitch a fit over changes to the algorithm that are intended to make it easier for legitimate online marketers to get their voices heard (and their URLs seen). I’m also all for those who “game the …

Branding Success To say that you can’t find success at internet marketing without creating a brand that’s instantly recognizable would be the understatement of the decade – maybe even the understatement of the century. But since the century’s still young and there’s plenty of time for people to make even bigger understatements, we’ll just leave …

When I tell people that I’m a Twitter fanatic, there’s one question they always ask me: “What do you use Twitter for?” They don’t understand why I’m interested in “tweets” from others and what they are doing. Then they proceed to tell me how they don’t have time to tweet every move they make or …

If you are involved in PPC campaigns, landing pages are critical to your success. If you run email marketing campaigns, landing pages are paramount. In fact, landing pages are imperative to organic search engine marketing, press releases, and predominately any Internet marketing efforts. Here are my top 10 Landing Page Optimization Tips. Ten Landing Page …

PPC (pay-per-click) is one of the most efficient ways for a small web based company to generate leads. With the ability to measure results precisely, target prospects in a narrow manor, and tightly manage your spending, PPC is one of the top lead generating tools at your disposal. However, this technique does have a downside. …